Posts tagged social media

Help SmartPower win Mashable’s Social Media Awards

SmartPower is in the running for Mashable’s “Must-Follow Non-Profit on Social Media” award, and you can help us win!

Here’s how to do it:

  1. Visit the Mashable Awards site and choose to log in with either Facebook or Twitter (preferably, do both!).
  2. Enter @SmartPower_org in the nomination field.
  3. Choose “Must-Follow Non-Profit on Social Media” in the drop-down bar.  
  4. Leave the “post to” Twitter or Facebook box checked.  
  5. Click “Nominate.” It’s that easy!

Repeat steps 1-7 every day for the next 10 days (each user is allowed one nomination per day, so nominate early and often!). And please share the link to the nomination website with friends, family and social media followers as much as possible.


Think you’re eco-smart? Take our Energy Quiz to find out!

SmartPower’s energy efficiency video competition is in full force as eco-savvy students and faculty nationwide gear up to compete for the title of America’s Next Eco-Star

In the true spirit of college, SmartPower will launch a two-week-long Energy Quiz to test our followers’ knowledge of energy efficiency. The quiz will take place Sept. 19-30, Monday thru Friday.

Here’s how it will work:

  • Over the course of the contest, we’ll put out 10 different energy questions across SmartPower’s and America’s Next Eco-Star’s social media accounts (see the list of social media accounts below).
  • A new question will be posted at 9 a.m. each weekday morning. 
  • Post your answers as comments on Facebook or tweets that contain @AmNextEcoStar or @SmartPower_org on Twitter. To be considered, answers must be received by 5 p.m. every weekday afternoon, at which time the correct answer will be posted. 
  • The user who answers the most questions correctly by the second Friday of the competition (Sept. 30) will receive a free basket full of SmartPower goodies. You’ll have to win to see what’s inside!

You do not necessarily have to answer every question to win. But, of course, your chances of winning increase as you answer more questions. So check back every day!

The winner will be announced on Monday, Oct. 3. 

You can follow any one of these social media accounts to receive the quiz questions and post your answers:

Please email Chandler Clay at cclay [at] smartpower [dot] org for any questions about the quiz. Good luck! 

What’s new: Keep up with Western Mass Saves on Facebook and Twitter

You already know about Western Mass Saves, our residential energy efficiency efforts in the Western Massachusetts Electric Co. service territory. Now you can stay up-to-date between newsletters and blog posts!

Follow Western Mass Saves on Twitter at @WMSChallenge.

And hit “Like” below to tap into our Facebook news feed:

One of the clean energy movement’s biggest challenges is wresting control over important messages from the mainstream news cycle, which rewards salacious drama (gushing oil wells, recovery efforts at troubled nuclear plants, mine rescue operations) but loses interest once the immediate threat has passed.

A new movement called Counterspill is using social marketing to remind Americans that the true threat from last summer’s BP oil spill - and similar disasters around the world - hasn’t passed at all. Check out “I Know What You Spilled Last Summer,” a parody of the trailers for the “I Know What You Did Last Summer” slasher movie franchise. And keep an eye out for a cameo from a certain member of SmartPower’s board of advisors!

What are you doing to keep the urgency for clean energy fresh in the public’s mind? Let us know and we’ll feature your efforts in a future Tumblr post.

From the Department of Smart Social Media:

"Me And My Bike" is a video created by Wafalme, a group of inspired Kenyan teens who communicate various messages through hip-hop. They are also known for creating "Trash Is Cash," a video offering recycling solutions for their neighborhood, which lacks trash collection - despite the fact that 1.5 tons of trash per day is dumped on their land from Nairobi.

Wafalme’s pro-bike video won the “1 Minute To Save The World” film competition, which “challenged young filmmakers to create a one-minute video about climate change.”

According to Dickson Oyugi, a member of the group, “Most of us just sit and wait for the governments to take action about climate change. … Together we can, with small actions in our daily life, make a difference.”

We couldn’t agree more!