January 2011
15 posts
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Five ways to make your home more energy efficient. →
As this interview with architect Eric Corey Freed points out, “most people like the idea of ‘greening’ their home, but many are daunted by complex technical information and don’t where to begin.” Freed reviews five great ways to make your home energy efficient, breaking down the whats and the whys.
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“Remember President Kennedy’s famous line about the space race? ‘We...”
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Business people of America, we should have a chat. As you and I both know, it’s going to take more than political pronouncements to expand the clean energy marketplace. It’s going to take community-specific outreach campaigns, showing real Americans how and why renewable energy makes...
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Air Force base makes gas from trash
Edwards Air Force base in Southern California will be the first facility to test the Green Energy Machine, or GEM, from IST Energy. The GEM is a shipping container-sized trash-to-energy unit designed to convert waste into electricity and heat. From CNET.com:
Instead of burning waste, the GEM uses a gasifier, where dried and pelletized waste is heated to above 600 degrees Celsius in a vessel...
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SAG Awards save 3 tons of paper with switch to... →
The Screen Actors Guild is backing up the eco-friendly cred of many of its members by doing away with paper ballots. From the Huffington Post:
The union’s annual show, which recognizes the best performances in TV and film, urged its 125,000 members to vote online for this year’s winners and only sent paper ballots to those who specifically requested them.
The move saved three...
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Gulf Oil Spill Dispersants 'Sticking Around,'... →
One thing President Obama didn’t mention in his State of the Union address was the BP oil spill, which dominated headlines for much of last summer. (SmartPower launched My Gulf Action to educate consumers about the connection between their energy use and America’s dependence on fossil fuels.)
Now, scientists have are beginning to understand the effects of chemical dispersant that was...
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RT @drgrist: People were misled by Obama’s “clean energy” talk. What he’s really proposing: less coal. A good thing. http://bit.ly/dYupsz
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Energy is a consumer issue. Why are we drowning it...
SmartPower President Brian F. Keane has a great piece on Triple Pundit today, examining the fault lines in America’s energy policy and what we need to do to fix them. In short: sell energy to American consumers, just like McDonald’s or Coca Cola. Don’t legislate it to them.
An excerpt is below. Check out the whole piece at your leisure. It’s an important read -...
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Inside a home energy audit (confession: it's...
In Bedford, N.Y., homeowners are getting serious about making their homes more energy efficient. Why? Let us count the ways:
53% of Bedford’s carbon emissions come from the residential sector.
Energy efficient homes use approximately 30% less energy than their inefficient neighbors.
Taking measures to curb your home’s inefficiency can save you big money on those monthly...
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“Let’s put this into perspective.”
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A dishwasher emits about 60 decibels. Imagine you are standing in front of your dishwasher while it is running. Now move away from it. The sound diminishes. Now imagine that on the scale of large wind turbines, located outside, on towers over 200 feet high, surrounded by all of the other naturally...
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What Solar Marketing Can Learn From the New... →
Sinclair also suggests a shift to demand-generating marketing like Coca-Cola does. Coca-Cola does not regale us with technical information about the beverage flavor or amount of effervescence in its product. It does not talk about costs. Coca-Cola’s marketing and branding focuses on creating an emotional connection with the brand. The business-to-consumer solar industry can learn a lot from...